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Practical Text Mining and Statistical Analysis for Non-structured Text Data Applications brings together all the information, tools and methods a professional will need to efficiently use text mining applications and statistical analysis.

Winner of a 2012 PROSE Award in Computing and Information Sciences from the Association of American Publishers, this book presents a comprehensive how-to reference that shows the user how to conduct text mining and statistically analyze results. In addition to providing an in-depth examination of core text mining and link detection tools, methods and operations, the book examines advanced preprocessing techniques, knowledge representation considerations, and visualization approaches. Finally, the book explores current real-world, mission-critical applications of text mining and link detection using real world example tutorials in such varied fields as corporate, finance, business intelligence, genomics research, and counterterrorism activities.

The world contains an unimaginably vast amount of digital information which is getting ever vaster ever more rapidly. This makes it possible to do many things that previously could not be done: spot business trends, prevent diseases, combat crime and so on. Managed well, the textual data can be used to unlock new sources of economic value, provide fresh insights into science and hold governments to account. As the Internet expands and our natural capacity to process the unstructured text that it contains diminishes, the value of text mining for information retrieval and search will increase dramatically.

• Extensive case studies, most in a tutorial format, allow the reader to 'click through' the example using a software program, thus learning to conduct text mining analyses in the most rapid manner of learning possible
• Numerous examples, tutorials, power points and datasets available via companion website on Elsevierdirect.com
• Glossary of text mining terms provided in the appendix

• Sales Rank: #365634 in eBooks
• Published on: 2012-01-25
• Released on: 2012-01-25
• Format: Kindle eBook

Review

"They’ve done it again. From the same industry leaders who brought you the "bible" of data mining comes the definitive, go-to text mining resource. This book empowers you to dig in and seize value, with over two dozen hands-on tutorials that drive an incredible range of applications such as predicting marketing success and detecting customer sentiment, criminal lies, writing authorship, and patient schizophrenia. These step-by-step tutorials immediately place you in the practitioner’s driver’s seat, executing on text analytics. Beyond this, 17 more chapters cover the latest methods and the leading tools, making this the most comprehensive resource, and earning it a well-deserved place on your desk aside the authors’ data mining handbook."�--Eric Siegel, Ph.D., Founder, Predictive Analytics World, Text Analytics World and Prediction Impact, Inc.

"Of the number of statistics books that are published each year, only a few stand out as really being important, meaning that they positively influence how future research is done in the subject area of the text. I believe that Practical Text Mining is just such a book."�--Joseph M. Hilbe, JD, PhD, Arizona State University and Jet Propulsion Laboratory

"When you want real help extracting insight from the mountains of text that you’re facing, this is the book to turn to for immediate practical advice."�--Karl Rexer, PhD, President, Rexer Analytics, Boston, MA

"The underlying premise is that almost all data in databases takes the form of unstructured text, or summaries of unstructured text, and that historians, marketers, crime investigators, and others need to know how to search that text for meaningful patterns - a very different process than reading. Contributors in a range of fields share their insights and experience with the process. After setting out the principles, they present tutorials and case studies, then move on to advanced topics."�--Reference and Research Book News, Inc.

"The authors of Practical Text Mining and Statistical Analysis for Nonstructured Text Data Applications have managed to produce three books in one. First, in 17 chapters they give a friendly yet comprehensive introduction to the huge field of text mining, a field comprising techniques from several different disciplines and a variety of different tasks. Miner and his colleagues have produced a readable overview of the area that is sure to help the practitioner navigate this large and unruly ocean of techniques. Second, the authors provide a comprehensive list and review of both the commercial and free software available to perform most text data mining tasks. Finally, and most importantly, the authors have also provided an amazing collection of tutorials and case studies. The tutorials illustrate various text mining scenarios and paths actually taken by researchers, while the case studies go into even more depth, showing both the methodology used and the business decisions taken based on the analysis. These practical step-by-step guides are impressive not only in the breadth of their applications but in the depth and detail that each case study delivers. The studies are authored by several guest authors in addition to the book authors and are built on real problems with real solutions. These case studies and tutorials alone make the book worth having. I have never seen such a collection of real business problems published in any field, much less in such a new field as text mining. These, together with the explanations in the chapters, should provide the practitioner wishing to get a broad view of the text mining field an invaluable resource for both learning and practice."�--Richard De Veaux Professor of Statistics; Dept. of Mathematics and Statistics; Williams College

"In writing Practical Text Mining and Statistical Analysis for Nonstructured Text Data Applications, the six authors (Miner, Delen, Elder, Fast, Hill, and Nisbet) accepted the daunting task of creating a cohesive operational framework from the disparate aspects and activities of text mining, an emerging field that they appropriately describe as the "Wild West" of data mining. Tapping into their unique expertise and applying a wide cross-application lens, they have succeeded in their mission. Rather than listing the facets of text mining simply as independent academic topics of discussion, the book leans much more to the practical, presenting a conceptual road map to assist users in correlating articulated text mining techniques to categories of actual commonly observed business needs. To finish out the job, summaries for some of the most prevalent commercial text mining solutions are included, along with examples. In this way, the authors have uniquely presented a text mining resource with value to readers across that breadth of business applications."�--Gerard Britton, J.D. V.P., GRC Analytics, Opera Solutions LLC

"Text Mining is one of those phrases people throw around as though it describes something singular. As the authors of Practical Text Mining and Statistical Analysis for Non-structured Text Data Applications show us, nothing could be further from the truth. There is a rich, diverse ecosystem of text mining approaches and technologies available. Readers of this book will discover a myriad of ways to use these text mining approaches to understand and improve their business. Because the authors are a practical bunch the book is full of examples and tutorials that use every approach, multiple commercial and open source tools, and that show the power and trade-offs each involves. The case studies are worked through in detail by the authors so you can see exactly how things would be done and learn how to apply it to your own problems. If you are interested in text mining, and you should be, this book will give you a perspective that is broad, deep and approachable." --James Taylor CEO Decision Management Solutions

About the Author
Dr. Gary Miner received a B.S. from Hamline University, St. Paul, MN, with biology, chemistry, and education majors; an M.S. in zoology and population genetics from the University of Wyoming; and a Ph.D. in biochemical genetics from the University of Kansas as the recipient of a NASA pre-doctoral fellowship. He pursued additional National Institutes of Health postdoctoral studies at the U of Minnesota and U of Iowa eventually becoming immersed in the study of affective disorders and Alzheimer's disease.

In 1985, he and his wife, Dr. Linda Winters-Miner, founded the Familial Alzheimer's Disease Research Foundation, which became a leading force in organizing both local and international scientific meetings, bringing together all the leaders in the field of genetics of Alzheimer's from several countries, resulting in the first major book on the genetics of Alzheimer’s disease. In the mid-1990s, Dr. Miner turned his data analysis interests to the business world, joining the team at StatSoft and deciding to specialize in data mining. He started developing what eventually became the Handbook of Statistical Analysis and Data Mining Applications (co-authored with Drs. Robert A. Nisbet and John Elder), which received the 2009 American Publishers Award for Professional and Scholarly Excellence (PROSE). Their follow-up collaboration, Practical Text Mining and Statistical Analysis for Non-structured Text Data Applications, also received a PROSE award in February of 2013. Overall, Dr. Miner’s career has focused on medicine and health issues, so serving as the ‘project director’ for this current book on ‘Predictive Analytics of Medicine - Healthcare Issues’ fit his knowledge and skills perfectly.

Gary also serves as VP & Scientific Director of Healthcare Predictive Analytics Corp; as Merit Reviewer for PCORI (Patient Centered Outcomes Research Institute) that awards grants for predictive analytics research into the comparative effectiveness and heterogeneous treatment effects of medical interventions including drugs among different genetic groups of patients; additionally he teaches on-line classes in ‘Introduction to Predictive Analytics’, ‘Text Analytics’, and ‘Risk Analytics’ for the University of California-Irvine, and other classes in medical predictive analytics for the University of California-San Diego; he spends most of his time in his primary role as Senior Analyst-Healthcare Applications Specialist for Dell | Information Management Group, Dell Software (through Dell’s acquisition of StatSoft in April 2014).

Dr. John Elder heads the United States’ leading data mining consulting team, with offices in Charlottesville, Virginia; Washington, D.C.; and Baltimore, Maryland (www.datamininglab.com). Founded in 1995, Elder Research, Inc. focuses on investment, commercial, and security applications of advanced analytics, including text mining, image recognition, process optimization, cross-selling, biometrics, drug efficacy, credit scoring, market sector timing, and fraud detection. John obtained a B.S. and an M.E.E. in electrical engineering from Rice University and a Ph.D. in systems engineering from the University of Virginia, where he’s an adjunct professor teaching Optimization or Data Mining. Prior to 16 years at ERI, he spent five years in aerospace defense consulting, four years heading research at an investment management firm, and two years in Rice's Computational & Applied Mathematics Department.

Dr. Andrew Fast leads research in text mining and social network analysis at Elder Research. Dr. Fast graduated magna cum laude from Bethel University and earned an M.S. and a Ph.D. in computer science from the University of Massachusetts Amherst. There, his research focused on causal data mining and mining complex relational data such as social networks. At ERI, Andrew leads the development of new tools and algorithms for data and text mining for applications of capabilities assessment, fraud detection, and national security. Dr. Fast has published on an array of applications, including detecting securities fraud using the social network among brokers and understanding the structure of criminal and violent groups. Other publications cover modeling peer-to-peer music file sharing networks, understanding how collective classification works, and predicting playoff success of NFL head coaches (work featured on ESPN.com).

Thomas Hill received his Vordiplom in psychology from Kiel University in Germany and earned an M.S. in industrial psychology and a Ph.D. in psychology and quantitative methods from the University of Kansas. He was associate professor (and then research professor) at the University of Tulsa from 1984 to 2009, where he taught data analysis and data mining courses. He also has been vice president for Research and Development and then Analytic Solutions at StatSoft Inc., where he has been involved for over 20 years in the development of data analysis, data and text mining algorithms, and the delivery of analytic solutions. Dr. Hill joined Dell through Dell’s acquisition of StatSoft in April 2014, and he is currently the Executive Director for Analytics at Dell’s Information Management Group.

Dr. Hill has received numerous academic grants and awards from the National Science Foundation, the National Institute of Health, the Center for Innovation Management, the Electric Power Research Institute, and other institutions. He has completed diverse consulting projects with companies from practically all industries and has worked with the leading financial services, insurance, manufacturing, pharmaceutical, retailing, and other companies in the United States and internationally on identifying and refining effective data mining and predictive modeling solutions for diverse applications. Dr. Hill has published widely on innovative applications for data mining and predictive analytics. He is the author (with Paul Lewicki, 2005) of Statistics: Methods and Applications, the Electronic Statistics Textbook (a popular on-line resource on statistics and data mining), a co-author of Practical Text Mining and Statistical Analysis for Non-Structured Text Data Applications (2012); he is also a contributing author to the popular Handbook of Statistical Analysis and Data Mining Applications (2009).

Dr. Robert Nisbet was trained initially in Ecology and Ecosystems Analysis. He has over 30 years’ experience in complex systems analysis and modeling, most recently as a Researcher (University of California, Santa Barbara). In business, he pioneered the design and development of configurable data mining applications for retail sales forecasting, and Churn, Propensity-to-buy, and Customer Acquisition in Telecommunications Insurance, Banking, and Credit industries. In addition to data mining, he has expertise in data warehousing technology for Extract, Transform, and Load (ETL) operations, Business Intelligence reporting, and data quality analyses. He is lead author of the “Handbook of Statistical Analysis & Data Mining Applications” (Academic Press, 2009), and a co-author of "Practical Text Mining" (Academic Press, 2012). Currently, he serves as an Instructor in the University of California, Irvine Predictive Analytics Certification Program, teaching online courses in Effective Data preparation, and co-teaching Introduction to Predictive Analytics.

Dr. Dursun Delen is the William S. Spears Chair in Business Administration and Associate Professor of Management Science and Information Systems in the Spears School of Business at Oklahoma State University (OSU). He received his Ph.D. in industrial engineering and management from OSU in 1997. Prior to his appointment as an assistant professor at OSU in 2001, he worked for a privately owned research and consultancy company, Knowledge Based Systems Inc., in College Station, Texas, as a research scientist for five years, during which he led a number of decision support and other information systems-related research projects funded by federal agencies, including DoD, NASA, NIST and DOE.

Most helpful customer reviews

57 of 63 people found the following review helpful.
What a huge disappointment!
By Ian K.
The early chapters of this book are misleading. They provide a decent overview of the issues in text minding, but nothing more. The rest of the book does not build on these chapters. Instead the later chapters are nothing more than user manuals or tutorials on software tools (mostly commercial products, not open source tools) to do text mining. Most of these chapters are taken up by screen shots of the tools and notations on what to do at various points (e.g., "click OK").

This is a huge disappointment. This book does not contain the information that you would need to know if you were to develop your own software tools. Nor does it have the utility of a book on combining existing software (i.e., class libraries in Java or R libraries) to create applications. This book is basically an MBA's guide to text mining. Even as an "idiots guide to text mining" this book is of questionable value, since the tools and software interfaces will change. New tools will soon be available and replace the ones in the book.

I've spent the last year using the R mathematics language. The section on R and text mining is completely inadequate.

At best this is an expensive book that has a short self-life. For people who are not software engineers but want to do text mining this book might be useful. However, for a software engineer, the book is of little use. I am very disappointed. I suppose that the fault is partially mine for not looking at the table of contents carefully enough.

In summary: if you are an MBA or marketing professional without a quantitative background (e.g., you can't write software) and you buy this book within a year or two of its publication, it might have some use to you since it provides an overview of a number of software products with instructions on their use.

If you're a software engineer or someone with a quantitative background (e.g., you can program in Java, R or MatLab or something similar) don't buy this book. It will be an almost complete waste of money.

0 of 0 people found the following review helpful.
Two Stars
By Kattamuri S. Sarma
OK

15 of 17 people found the following review helpful.
Practical?
By Nikhil Murgai
I picked up a friends copy while visiting him and I wasn't surprised - part of the book wants to sell you stuff (commercial, expensive, not really needed software). There is an obligatory mention of R but nothing concrete, truly useful.

Do your self a favor and pick any of the Orielly or Manning publishers books on the subject. It's a lot more practical, a lot more applied and something you can start doing right now. I am sure Amazon recommendation would be on this page :).

If you are new to text mining and have a little bit of programming experience pick up 'Natural Language Processing with Python' aka the NLTK book. It does teach you basics of python and the fundamentals of Text Mining in a very fluid, step by step manner. For creating robust pipelines look into 'Taming Text'. It's Java based so a background on Java would help. Thirdly, as you gain experience in this stuff, I would recommend looking at Mallet from Andrew McCallum (U of Mass., Amherst) - it's a java library that can be used from the command line and also used in your own code. It is seriously cool.

I know Text Mining is hot and there are commercial 'tools' out there that promise you the world. Nice looking charts and summaries are fine if you are an executive; however, if you want to make decisions on data that make an impact, I'd serious recommend picking up Python/Java/R and use libraries available for those to build complete data pipelines. Train models based on your text data and desired outcome, use those models to make predictions on fresh data, and make this automatic.

BTW - if you want to see real life Text Mining in action, look no further than Google and Facebook. Hint: they never use the commercial, point and click stuff this book advertises.

See all 15 customer reviews...

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[O843.Ebook] Download Coalescent Theory: An Introduction, by John Wakely

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Coalescent theory provides the foundation for molecular population genetics and genomics. It is the conceptual framework for studies of DNA sequence variation within species, and is the source of essential tools for making inferences about mutation, recombination, population structure and natural selection from DNA sequence data.

• Sales Rank: #863086 in Books
• Published on: 2008-06-01
• Original language: English
• Dimensions: 9.18" h x .73" w x 7.02" l, 1.43 pounds
• Binding: Paperback
• 352 pages

Review
"I'm thrilled Wakeley is writing this book. For those excited to learn about the coalescent, this is a godsend." --Ben Kerr, University of Washington

"Wakeley's book is clearly written and takes time to explain things." --Richard Durrett, Cornell University

"An elegantly written book that provides a clear look into the fundamentals." --Yun S. Song, University of California, Berkeley

"Wakeley's book is clearly written and takes time to explain things." --Richard Durrett, Cornell University

"An elegantly written book that provides a clear look into the fundamentals." --Yun S. Song, University of California, Berkeley

About the Author
John Wakeley is Professor and Chairman of Biology at Harvard University. He has worked extensively in coalescent theory. His research has focussed on populations structured by geography and limited migration. Using coalescent models, Dr. Wakeley has addressed questions about the current and historical demography of humans and other species. In May 2004, Dr. Wakeley received a 2002 Presidential Early Career Award for Scientists and Engineers.

Most helpful customer reviews

0 of 0 people found the following review helpful.
A MUST for every serious Evolutionist using DNA data!
By Juan Pablo Aguilar
Any one interested in population genetics and molecular evolution should... Or well MUST read this book. Classical population genetics is fine, but Coalescent Theory is taken over the place as a standard tool and theory for almost every element for microevolutionary dynamics. From population delimitation to species inference and species delineation, coalescent methods are being used and new methods are based on it. So, it's better to start learning it right away!

6 of 6 people found the following review helpful.
Excellent introduction to coalescent theory
By Marshall Hampton
I'm puzzled by a previous reviewer who complained about a lack of precise definitions and notation. I'm a professional mathematician and I think its a very clear text. It may be true that there are not a lot of rigorous proofs, but that is an asset in an introductory text. Wakeley includes many references to more technical treatments if these are desired.

Overall the writing is excellent, and I highly recommend it to anyone interested in population genetics.

8 of 10 people found the following review helpful.
Excellent Introduction
By Student
This is an excellent introduction to Coalescent Theory. Even though it covers some of the basic mathematics, one with a good foundation in standard population genetics and statistics/mathematics would definitely get more out of this book.

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Side by Side, Third Edition, by Steven J. Molinsky and Bill Bliss, is a dynamic, all-skills program that integrates conversation practice, reading, writing, and listening -- all in a light-hearted, fun, and easy-to-use format that has been embraced by students and teachers worldwide. This four-level program promotes native communication between students ... practicing speaking together "side by side."

Features of the Third Edition

• Vocabulary Preview sections in every chapter introduce key words in a lively picture dictionary format.
• "How to Say It!" lessons highlight communication strategies.
• Pronunciation exercises provide models for practicing authentic pronunciation, stress, and intonation.
• Side by Side Gazette "magazine-style" pages offer feature articles, fact files, vocabulary expansion, cross-cultural topics through photos, authentic listening activities, e-mail exchanges, and humorous cartoons for role-playing.
• All-new illustrations are lively, light-hearted, and richly detailed to offer students language practice that is contextualized and fun.

The core components include Student Books, Teacher's Guides, Activity Workbooks, Activity & Test Prep Workbooks, Communication Games and Activity Masters, audio programs, combined split editions (Student Book and Workbook lessons combined), a testing program, and picture cards.

�

• Sales Rank: #88131 in Books
• Color: Green
• Brand: Molinsky, Steven J./ Bliss, Bill
• Published on: 2001-09-04
• Original language: English
• Number of items: 1
• Dimensions: 10.60" h x .40" w x 8.10" l, .74 pounds
• Binding: Paperback
• 156 pages

From the Back Cover

Side by Side, Third Edition, by Steven J. Molinsky and Bill Bliss, is a dynamic, all-skills program that integrates conversation practice, reading, writing, and listening -- all in a light-hearted, fun, and easy-to-use format that has been embraced by students and teachers worldwide. This four-level program promotes native communication between students ... practicing speaking together "side by side."

Features of the Third Edition

• Vocabulary Preview sections in every chapter introduce key words in a lively picture dictionary format.
• "How to Say It!" lessons highlight communication strategies.
• Pronunciation exercises provide models for practicing authentic pronunciation, stress, and intonation.
• Side by Side Gazette "magazine-style" pages offer feature articles, fact files, vocabulary expansion, cross-cultural topics through photos, authentic listening activities, e-mail exchanges, and humorous cartoons for role-playing.
• All-new illustrations are lively, light-hearted, and richly detailed to offer students language practice that is contextualized and fun.

The core components include Student Books, Teacher's Guides, Activity Workbooks, Activity & Test Prep Workbooks, Communication Games and Activity Masters, audio programs, combined split editions (Student Book and Workbook lessons combined), a testing program, and picture cards.

Most helpful customer reviews

6 of 7 people found the following review helpful.
SIde By Side Book 3
By J. P. Anderson
My wife and I have been using Side By Side since living in Japan as ESL teachers 1987-89. We used the first edition way back then. My wife still is active tutoring English to Japanese in our area of the USA and this is an excellent series for English learners. We would recommend it to anyone from any culture.

1 of 1 people found the following review helpful.
Everything was great
By Joyce Klemm
My order came through fine. I really like this series of excellent books for teaching English as a second language.

0 of 0 people found the following review helpful.
side by side, #3
By Rebecca G. Vaughn
I bought this book to use to teach English to my students. I find it very useful. I like the format and method. I would very much like to find one that is in the Japanese language, but so far I have been unsuccessful.

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• Sales Rank: #4058329 in Books
• Published on: 2011-11-30
• Original language: English
• Dimensions: 10.50" h x 8.25" w x 1.25" l, 5.16 pounds
• Binding: Hardcover
• 958 pages

About the Author
Neeta V Kulkarni MD Professor of Anatomy, Dr Somervell Memorial CSI Medical College, Karakonam, Thiruvananthapuram, Kerala, India

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• Sales Rank: #1301112 in eBooks
• Published on: 2007-04-22
• Released on: 2007-04-22
• Format: Kindle eBook

About the Author

Gary R. Heerkens, P.M.P.,C.B.M., P.E. is president of Management Solutions Group, Inc., a provider of project management educational solutions. He is the author of Project Management (0-07-145087-4) in McGraw-Hill's Briefcase Book series.

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A complete must-read guide for anyone wanting to turn their hobby, craft or art skills into a successful business. Covering everything you ever wanted to know, Fiona gives clear, simple advice on the importance of identifying markets, focusing on a USP, assessing the competition, making sure the price is right and setting goals. The book includes sections on product photography, branding. and legal matters. The book has particular emphasis on online selling, with detailed information on markets, blogging, using social media and the importance of analytics and SEO (search engine optimisation). Information on offline selling is included too, with notes on on selling at craft fairs, trade fairs and markets, selling through retail outlets, running courses and workshops, and featuring work in the media.

• Sales Rank: #929095 in Books
• Brand: Pullen, Fiona
• Published on: 2015-01-13
• Original language: English
• Number of items: 1
• Dimensions: 8.25" h x 6.75" w x .75" l, .0 pounds
• Binding: Paperback
• 224 pages

Review
Successful craft business owner Fiona Pullen, owner of the Sewing Directory, explains how to turn a pastime, skill and talent into a fulfilling and rewarding commercial success. Anyone wanting to turn their hobby, craft or art skills into a successful business should read this clear, accessible and thorough guide.

Covering everything you ever wanted to know, Fiona gives clear, simple advice on the importance of identifying markets, focusing on a USP, assessing the competition, making sure the price is right and setting goals. The book includes sections on product photography, branding, and legal matters. The book has particular emphasis on online selling, plus information on offline selling is included too, with notes on selling at craft fairs, trade fairs and markets, selling through retail outlets and featuring work in the media.

Workbox Magazine

If you are thinking of starting your own craft business then this book is for you. It is packed full of not only useful but totally essential information, encompassing everything from taxes and accounts to branding and marketing. Fiona's book not only explains to you why it is important to understand dry subjects like copyright and business law, but also presents it in such a way that it's actually pretty straight forward to understand. Often my brain hits the 'la-la-la-not-listening' button whenever I am confronted with this sort of subject matter but not with this book.

The layout means it is really easy to dip in and out of with important information easily found. I have tried to read plenty of other guides to running your own small business with limited success. But Fiona has taken her own advice in writing this book - she knows who her target market is: creative people wanting to turn their love of craft into a successful business.

Fabric HQ

From the Author
This is the book I wish I had when I launched my business.� Over the last 5 years I have learned many ways to promote your creative business for free, to rank well in search engines and reach your ideal customer base.

I have made this book easy to use with the content broken down into bite sized pieces of information supported by a very detailed index so you can go straight to the bit you need help with.�

If you follow the activities in the book you'll end up with a written plan for your business to help guide you through the next few years.

From the Inside Flap
"The Craft & Hobby Association UK (CHA-UK) highly recommends Craft a Creative Business as a must read for anybody starting up or working in the craft industry!

It gives you insightful knowledge, helpful hints and tips written in an easy to read format by the incredible Fiona Pullen"

Craig De Souza
CHA-UK

Most helpful customer reviews

6 of 6 people found the following review helpful.
A Must-Have for Crafty Business Starting
By Jamie
I really love this book. It delivers exactly what it promises. Lots of helpful advice, specific instructions, and easy to read. I've read other books on starting your own crafty business and they were not as helpful. They had too much fluff and too wishy-washy with "following your dreams." I wanted real action steps and how to do them. This book is just that!

3 of 3 people found the following review helpful.
Probably the best craft business advice book ever!
By Susan Dunlop
This is a must-have book for anyone thinking about starting a craft business, or indeed anyone already running one! Fiona is a minefield of information on crafts, sewing and business. I've been running a home-based sewing business for a few years now and this book did not disappoint. I'm learning things I'd never thought about and it's jam-packed full of useful advice. I especially found the social media advice extremely helpful as this is such a big part of business promotion these days. The thing I like about this book is that it's set out in a really easy to understand way and, in each section, you get activity suggestions to carry out which will help you along the way with starting (or improving) any craft business. I've bought business books in the past and quite frankly have found them quite tedious to read through. Fiona's book, on the other hand, is a refreshing and enjoyable to read. You won't regret buying this!

2 of 2 people found the following review helpful.
this book is a brilliant reflection of her vast knowledge and expertise in running ...
By Julia A Briggs
Having known Fiona over the past four years, this book is a brilliant reflection of her vast knowledge and expertise in running your own business in the creative industries. Her knowledge - particularly in social media, search engine optimisation, business analytics and tools to track your business progress - is second to none. It is true that many people in the creative industries have no business sense and many small businesses fail. In my view, this book should be a must read before you embark on a new creative business venture and will certainly help you avoid many common pitfalls. The format and design of the book is very easy to read and you will keep dipping into it, jot notes on it and use it as a workbook - my copy is now very well-thumbed! Thoroughly recommended.

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Warning: This story contains content which is intended for readers over the age of 18.



Gavin was a handsome billionaire bachelor. He needed some time away to relax, when he decided to take a vacation with four of his closest friends.



Becky had just ended a seventeen year relationship with a man who refused to commit. She packed up and moved for a fresh start in a new town and scheduled a wonderful seven day cruise to kick off her new life.



When Gavin saw Becky on the ship, he was immediately intrigued. They found that they were both there to relax and renew, before jumping back into everyday life.



They agreed to a full week of fun in the sun, with no strings attached. The deal was no detailed conversation, just steamy romance, fun, and relaxation for the length of the cruise. When the trip was over, they would both walk away knowing nothing personal about the other.



Would it be as easy as they thought to let each other go?



When something happened to force their paths to cross again, would they be able to handle it?



Would they be able to walk away from their feelings a second time, or would the pull that they felt for each other be too strong to fight?



Sea of Love is a complete, stand-alone novel.

• Sales Rank: #48363 in eBooks
• Published on: 2014-05-27
• Released on: 2014-05-27
• Format: Kindle eBook

Review
"Ms. Cummins writing is brilliant. I was pleasantly surprised while reading this story. It is told in Alternating POV's between Becky and Gavin. I really enjoyed the story and was instantly engrossed in this book. I was captured from the very beginning and was not released until the end. This is a book I will be recommending to all my friends and anyone else looking for an excellent book to read. I would give this book 10 stars if they went that high." - Summer's Book Blog"Be ware that there are some hot steamy scenes and you will be blushing!!!!�I recommend you this book!!!!" - Books and Beyond Fifty Shades

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2 of 2 people found the following review helpful.
Soulmates found at sea!???
By Fite11
4 hot single men... 1 hot girl who is nursing a broken heart and has one week before she begins a new chapter in her life!! wants to be left a lone with a good book and relax...... This is the first book in the Backelor Billonaire series... It is a Cute, romantic, drama, with sexual tension, alpah males, and hot sex scenes... This is Billonaire, Gavin Lucas and Becky's love Story! Becky is on a cruise by herself and wants nothing more than to be left alone... While these 4 guys keep watching her... (Which later we find are all bff's GAvin, Josh Ethan, and Heath.. Gavin is the one that keeps coming up and visiting with her only to be shot down time and time again.. Finally he had a break through and they begin to laugh and actually had a good time with Gavin., The two decide to have one week and see what happens, but no private information, no last names or cell 's.. And after the trip they leave one another alone.... Little do they know, each one had the BEST time of their life that one week!! FELT more for one person than ever before, and that is saying something, because 'Becky had been with her ex- fianc�, Sean for 17 years... And she never felt the way she feels for Gavin that same way.. So, after a week that blew each others minds all things have to come to an end.. Unfortunately ... They hug and hold each other until the last minute.. Becky over into her new place and begins her new job... Only to find the owner of the company will not be back for another week... However; seemed like everybody in that company completely enjoyed working for this man and also found him extremely attractive... So you can find her amazement when she looked over at him and fond her man she works for is not other than ' Gavin' once her realizes who she is he can't top thinking of all the wonderful times they had and the fabulous ,, These two I have to say, for being so smart, they have the worst 'communication skills I think I have ever known... They always just assume something, and this kept them constantly on guard and thinking the other one had different feelings.. Until one day jealousy had gotten the best of them both and I won't tell you what happens or how it goes down... Very fun and Gavin is completely 'alpah male' kind of the leader of this dysfunctional/functioning pack of men.... So funny!!

1 of 1 people found the following review helpful.
3 1/2 stars - Make It 20% Shorter & Quit Teen Antics --> We Have A Winner
By Gloria
If the book were 20% shorter and the characters behaved as the adults they are, this book would be a winner.

The author established the unmistakable attraction and fascination Gavin and Becky have with each other. I'm not sure why she continued to hammer in the same, 'repeated' sex scenes. The more fluid and intriguing stories I've read know when to insert a scene so the story progresses forward. At one point, I skipped ahead in pages because I had already 'been there' and 'done that.' If some of the repetition were taken out, I would have enjoyed the story much more. Don't get me wrong, it's a good story. However, I understand what I read the first time and appreciate confirmation the second time, but when we get into the fourth, fifth, etc., occurrence, eh...!

Regarding the teen antics, the texting to each other in the office got really old quite quickly. It reminded me of "50 Shades" and how annoying it was to read that. Gavin is a CEO of a company and Becky is a talented software developer who got hired without a face-to-face interview. Couple in a 17 year relationship where Becky was able to assert that she wanted more from the relationship, why couldn't they TALK to each other like grownups? Neither can get to where they're at without good communication. Amazing. I know the vulnerability when relationship starts, but at what point does either realize the hamster wheel is no fun (and we're forced to be on it with them)?

In all, I did enjoy the story. The story was realistic and had the right amount of tension that kept the pages turning. We just need a bit of tuneup and it'll be even better.

3 of 4 people found the following review helpful.
Review for Rising Indies United
By Tonya Allen
Becky is 34 and is newly single, after being in a relationship for 17 years. She decided she needed a fresh start. So she got a new job, and moved to a new state. She decided to take a cruise, alone, before she started her new job and the next chapter of her life.

Gavin is 36, and the CEO of a tech company. He and his friends are on the cruise for vacation. He needs a little bit of fun.

These two end up meeting. He pursues her, she is sarcastic and short with him, until she gives in. They will have fun together and then will go their separate ways. No personal information exchanged at all.

Will that happen? You'll have to read to find out.

I though this was an okay and enjoyable read. I do have a few reasons for the 3 star rating.

I really liked Becky at the beginning of the book. And I liked Gavin also. But, closer they both became a little annoying. To me, they weren't acting like 34 and 36 year olds, but were acting like late teens/early 20 year olds. The whole "does he not like me as much as I like him" or "are her feelings for me not as strong as mine are for her" was what did it for me.

There were quiet a few places where a word was missing, it was still easy to read and understand what the author meant. I can over look a couple oopsies, but there were more than a couple. The story was easy to follow though. Overall, it was still an enjoyable story.

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• Sales Rank: #10361532 in Books
• Published on: 1974
• Format: Import
• Original language: English
• Binding: Paperback
• 384 pages

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